The “It Only Takes One” commercial was honored as a Bronze Winner at the Vetty Awards, a recognition of its creative impact in veterinary marketing. I led the concept development for the nationally televised spot, crafting a compelling story around a single mosquito landing on a dog’s nose to dramatize the ease of heartworm transmission. Beyond the commercial, I also directed the digital execution of all supporting materials, ensuring a cohesive brand experience across streaming platforms, social channels, and online content. By uniting broadcast and digital under one creative vision, I helped deliver a campaign that balanced humor with urgency, engaging audiences while reinforcing the critical importance of heartworm protection.